This campaign film was created for Saitaku, whose range showcases healthy Japanese cuisine, making it easy to enjoy authentic dishes at home. The commercial playfully hints at the idea that the food is so good, you might just be tempted to open a restaurant right in your own kitchen.

Credits

Client: Saitaku
Agency: Bijvoorkeur
Creative Director: Thijs de Boer, Budi Gonzalez de Chaves
Director: Jaap Vliegenthart
DOP: Jaap Kwaak
Production Company: JVF
Producer: Lisette Kooijman
Location Manager: Peter Jan Wieringa
Foodstyling: Grace Allaart
Gaffer: Gerard Stam at Stamlight
Casting: Moeder Anne Casting
Film Edit: The Ambassadors
VFX: The Ambassadors
Grading: The Ambassadors
Online: The Ambassadors