These images are created for the Technical Department of the Hogeschool van Amsterdam (Amsterdam University of Applied Sciences).
The idea behind these images was to visualize the concept of redesigning the world. So creative agency Lemon Scented Tea came up with the idea of building recognizable objects out of blocks. Inspirational and high end images with a twist, showing inside and outside.
We created these adds with a combination of photography and CGI, the backgrounds were previously shot by Jaap while flying over New York City.
Check out the sketch for the monorail image, the background is already one of Jaaps shot from New York.
Agency: Lemon Scented Tea
Creatives: Rogier Heijning
Production: Lisette Kooijman at JVF
Modelmaking: Franziska Loeding
Post Production: Souverein
Photo Assist: Nick de Leuw / Tristan Aschmoneit